If your business does not have a solid digital marketing strategy in 2024, you are setting yourself up for failure. In this digital age, traditional marketing simply will not cut it if you want to put your business in front of the right people.
But what is digital marketing? Your first thought might be building a functioning website and implementing SEO strategies, and while those services do fall into the category of digital marketing, there is so much more to it than you might think. From Google ads management to social media marketing, there are many services that fall under the “digital marketing umbrella.” Read on to learn more about these services, and why ROI Amplified is the best choice for your full-service digital marketing agency.
Why Hire A Full-Service Digital Marketing Agency?
When starting your business, it may seem like a good idea to take care of all of your marketing in-house. However, as your business grows, so does your need for marketing experts. While hiring an in-house marketing team is an option, when you hire a full-service digital marketing agency, you gain access to experts in every field of marketing for the cost of a single in-house employee. Some of the services offered by full-service digital marketing agencies include:
Search Engine Optimization (SEO)
The right digital marketing agency will be able to provide you with customized SEO solutions for your business. At ROI Amplified, our experts know that there is not a one-size-fits-all approach to SEO, and we will work with you to determine the best SEO strategy with the greatest impact on your bottom line. From on-page SEO to Google My Business, we will implement the best strategy to get your business found on Google.
Google Ads Management (PPC Management)
With ROI Amplified acting as your full-service digital marketing agency, our team of Google Ads experts will be constantly tweaking your Google Ads campaigns and providing the attention to detail that you would expect from an in-house marketing team. Our mission is to make the most out of your Google Ads budget to get your business in front of the right people and get you conversions. And, we provide all of our clients with a customized 24/7 live reporting dashboard that lets them know exactly when and where their marketing dollars are being spent.
Social Media Marketing
When it comes to social media marketing, there are different routes that your business can take. Organic posting and paid social media advertising can both be impactful to your digital marketing strategy, and will help you reach potential customers that you may be missing out on through your other marketing efforts.
Organic Social Media Posting
Posting organically to your business’s social media channels is something that seems simple, but often falls to the back burner as your business gets busier and busier. With a full-service digital marketing agency creating and posting content organically to your channels, you no longer need to worry about keeping up with posting.
Paid Social Media Campaigns
Paid social media advertising can be beneficial to your business, especially when you have an experienced marketing team running your social media ads. A full-service digital marketing agency will be able to ensure your social ads reach the right audience and get you the most conversions for your budget.
Your website is often the first impression potential customers have of your business. If your site is not up to par, they will go to your competitors instead. At ROI Amplified, we believe in creating beautiful websites with clear conversion paths that create a pleasant and easy-to-use experience for your customers. Hiring a digital marketing agency for website design will push your business ahead of the competition and give your business a competitive advantage.
A full-service marketing agency will be able to implement a marketing automation system for your business that will eliminate the need to perform tedious, repetitive tasks. Additionally, with a proper marketing automation system in place, you will be able to more effectively reach your target customers and increase your qualified leads. At ROI Amplified, our team has unitized many marketing automation systems for our clients, including Marketo, HubSpot, Active Campaign, and IntakeQ (to name a few).
Are You Ready To Hire a Full-Service Digital Marketing Agency?
If you are ready to see your business grow and take over the competition, it may be time to hire a full-service digital marketing agency. At ROI Amplified, our team will work with you to make the most out of your marketing efforts and get your business in front of the right customers.
If you are ready to step up your marketing game and work with an expert team, schedule a consultation with ROI Amplified today.